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Norway
Here we present great opportunities for experiencing one of the world`s last wilderness, Norway. Read about how you can wander around in the country`s breathtaking nature and enjoy a wide range of outdoors activities that really turn you on!

Adrian Awards 2005 - HSMAI Global selected Norwegian travel organisations as the world’s best in marketing

2006-02-13
At the 16th Annual Adrian Awards Gala, Norwegian organisations took Gold, Silver and Bronze. The winners are Den Norske Turistforening - The Norwegian Mountain Touring Association (DNT) and Innovasjon Norge - Innovation Norway - from Norway. The award(s) has been issued 49 times before, and this time organisations from Norway won the prestigious prize. It`s amazing that organisations from a small country as Norway won the competition, but it proves that they have succeeded it their marketing efforts. Arne Hjeltnes and Kristin Krohn Devold received the prizes on behalf of their organisations in New York. The HSMAI Global committee had evaluated 1200 campaigns from whole the world. The Advertising Agency Pran & Torgersen AS worked out the campaigns for the Norwegian organisations. This company is well known for its special competence within the travel industry.
Photo. One of Norway many beautiful fjords. Photo Copyright: Innovation Norway: www.ntr.invanor.no.

The Adrian Awards rewards high performances and creativity in hospitality, travel, and tourism-related marketing.

In its 49th year, the competition has evolved into the worlds most renowned and prestigious advertising, public relations, and web marketing competition specifically tailored for the hospitality, travel, and tourism industries.

The awards were issued on Monday 30 January on a huge gala on in Marriot Marquise Hotel in New York. It was more than 800 international travel companies represented on the event. 

The competition covered every area of the travel industry including hotels, airlines, cruise lines, car rental companies, destinations, credit card companies, and many more.

The Adrian Awards was presented by the Hospitality Sales & Marketing Association International - HSMAI, an international organization of sales and marketing professionals representing all segments of the hospitality industry.

The Adrian Awards Gala is an event for inspiration and best practices in sales and marketing for the hospitality, travel, and tourism industries. This multifaceted-event celebrates lifetime achievements, the "Top 25 Most Extraordinary Minds in Sales and Marketing," and award-winning advertising, public relations, and web marketing.

The evening included presentation of the Departures Magazine Luxury Marketing Achievement Award, the TravelClick E-Marketer of the Year, and the HSMAI Foundation Silent Auction.

For they who want to be considered for the next event, have to start their hard job already now.

For competition rules, submission guidelines, and answers to the most frequently asked questions, visit www.adrianawards.com.

Stein Morten Lund, 13 February 2006

Additional information
HSMAI is a global organization of sales and marketing professionals representing all segments of the hospitality industry. The organisation's mission statement is to be the leading source for sales and marketing information, knowledge, business development, and networking for professionals in tourism, travel, and hospitality.

Adrian Awards`s website: www.adrianawards.com.

Direct link to the list of award winners: Award winners 2006.

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